There is a vibrant stride underway for the application of AI in marketing. Brands who are adopting AI are engaging with customers in a way which they want. The brands have greater insight with data and user experience [UX] making conversations possible. Google is on a ‘code red’ got caught basking in its search monopoly. They have called in the …
Read More »Why a Consolidated Martech Stack makes sense?
Every organization is different from scale to audience to product and geography. The Martech stack has to keep all these factors in consideration
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