A product manager who thinks and acts like a CEO – the future is here

      The role of the product manager is expanding due to the growing importance of data in decision making, an increased customer and design focus, and the evolution of software-development methodologies. Product managers are the glue that bind the many functions that touch a product—engineering, design, customer success, sales, marketing, operations, finance, legal, and […]

Propagating Agile habits and a state of mind

Agile is a state of mind. Developing agile habits is crucial. The agile lines between the business and IT are blurry. Business and IT conduit talent knows this well. I know I have to speak with multiple audiences and and agile thinking starts from the business and eventually ends there. Here are some thoughts on […]

What Exactly Is a Martech Stack?

The TL is a part laundromat, part high-end coffee bar, and it’s just around the corner from this year’s Martech conference at the Hilton Union Square in San Francisco. It’s the type of place that can dry your undergarments while also serving you a delicious cup of java. James Thomas, CMO of ultra-hot marketing technology […]